For service businesses, traffic congestion leads to delays; what is a recommended response?

• A. Locate near busy roads
• B. Choose locations with less chance of delays due to traffic congestion
• C. Ignore parking
• D. Focus on production speed

Answer: (B)

When traffic congestion causes delays, the best response for a service business is to locate where delays are less likely. A site with smoother, more predictable traffic reduces travel times for customers and helps staff arrive on time, which boosts reliability and customer satisfaction. While being near busy roads might seem good for visibility, it often leads to more delays. Parking matters and should be considered, but the main fix is choosing a location with lower congestion risk. Production speed isn’t the central issue here; what matters is dependable access and punctual service.